As a guest on Going Concern -- on October 27 and today -- I've been looking at the accumulating experience with extended auditors’ reports – the additional paragraphs that under international standards describe Key Audit Matters (aka Critical Audit Matters under the Public Company Accounting Oversight Board’s standards in the United States).
I'd first noted a major gap – nobody has yet asked whether investors actually pay any attention or give any value to the extra verbiage, while the evidence builds that they do not, notably the lack of indicative share price moves at Steinhoff Group in South Africa and the UK’s Thomas Cook.
If investors show no real concern for KAMs and CAMs, who does – and is auditor behavior affected?
With those questions open, studies are emerging of the first wave of US CAMs – examples include Deloitte this summer, on 52 large companies with fiscal years ending on June 30, 2019; a second in September by Audit Analytics that looked at 65 large-company filings, followed up and expanded in November; and a third reported in November by Accountancy Europe, summarizing the recent experiences with KAMs in Europe.
The Deloitte study and its commentary focused on the substance of the CAMs – the most common are goodwill and intangibles (35%), revenue (19%), and income taxes (15%) – headline subjects also observed by Audit Analytics.
As a topic for a day to come, it may be safely predicted that another year of experience will confirm these early indications of herding toward a converged set of common CAMs, and a booming bull market in boilerplate language. Meanwhile, there are implications simply in the number of reported CAMs and the potential for gaming involved – something worthy of attention by students of the dynamics between large-company auditors and the PCAOB.
The Deloitte study reported an average of 1.8 CAMs for each reporting company, with a distribution ranging from none at all or only one to an outlying maximum of seven or eight – figures consistent with the Audit Analytics finding of 1.9 each and the average of just over two each for the twenty largest US companies reported.
For the auditors themselves, the simple question of optimal CAM frequency has salience at each of two stages – both when a company blows up in scandal, and also as the auditors go through the antagonistic process of PCAOB inspection. The first is because when challenged in a courtroom, the entire CAM process will have generated hostages to the auditors’ fortune and a litigation nightmare, with hostile lawyers pressing the perpetual question, “Where were the auditors?”
That disputing will likely trace to one of the typically common CAM topics – goodwill and intangibles (see Steinhoff), or the legitimacy of revenue (see Under Armour) or the vexed question whether and when an audit report should have been qualified (see Thomas Cook). Closing jury arguments will be built on one of two themes:
- If a CAM had been issued: “They saw it – they addressed it – and they still botched it.”
- Or if not, on the other hand, a back-footed auditor defending a report with few CAMS or none would be called to answer for a client’s fraudulent concealment: “There were billions in falsified transactions – how could they have missed them all?”
In the second case, although the level of PCAOB compliance might be thought of quotidian nuisance, there is the unfortunate frequency of inspected firms to manipulate their working paper files ahead of the inspectors – all the way to the prison-bound criminality involved in the theft of PCAOB inspection lists by personnel of KPMG.
As played straight most of the time, however, the auditors’ CAM counts will be relevant in handling inspections, where commentators since Sarbanes/Oxley’s enactment in 2002 are recognizing that box-ticking and checklist fulfillment now rule (see here and here).
In that context, “zero findings” would plainly be the wrong answer. A PCAOB inspector would be understandably incredulous over a public-company audit where nothing rose to CAM-level significance. Likewise, the presentation of only a single CAM would open the auditor to a nit-picker’s prodding – “Out of all the issues you looked at, why only this one?”
Too many CAMs, of course, would provoke a different inspection issue –-triggering the familiar maxim, “if everything is important, then nothing is important.”
A Goldilocks strategy emerges—firms will identify two CAMs at least, maybe three at most. Those numbers avoid the tail risks – too many or too few – while the inspectors can be entangled in extended discussions, over competing priorities and resources, the interest level and reading tolerance of investors, and the length and complexity of audit reports. The gaming of that process and the accompanying negotiations can be prolonged until all players are cross-eyed with boredom and fatigue.
The result? Three or four years from now, a bright young PhD candidate will have an assured research topic and a glide-path along the tenure track, by compiling experiences under the rubric, “Who ever thought CAMs were a good idea?”
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Jim, as usual, I agree with you on the details but wonder about the -- excuse me -- bottom line. The issue, as always, is whether the information supplied by for-profit entities (who are consultants who offer "attest" services, not "CPA firms") about another company in "audit reports" can best be provided by those entities, at least under the present circumstances. You seem to have long since identified the problem but seem unwilling to confront this basic issue. Maybe that's not fair--maybe all of the proposed "solutions" are doomed. I am not a CPA but I am a lawyer who spent years defending them, including Big 8 and Little 8 firms, in litigation, SEC and state regulatory enforcement matters involving allegedly failed audits. Time and again, partners' concern over losing a client caused either a weakening of the will or a willingness to accept fairy stories. That, plus inadequate training or willingness to hire staff cut from the same cloth. The political and economic power of the accounting industry and big companies will prevent this issue from ever being effectively confronted at the governmental level, where it belongs.
Posted by: Richard Brodsky | December 05, 2019 at 01:34 PM
Richard - Thanks for your comment — always welcome -- and the perspective from your broad experience. Far from being “unwilling to confront” the serious issues that threaten both the franchise of the large firms and their very existence, I have been calling for years for the necessity of a fundamental re-engineering of the Big Audit model to make it both sustainable and fit for purpose — here on the blog, in the fullest detail in my first book, “Count Down: The Past, Present and Uncertain Future of the Big Four Accounting Firms,” and this last spring, with specific focus on the impractical and unachievable “solutions” mooted in the intense environment of the UK, “DOA: Can Big Audit Survive the UK Regulators?” (both on Amazon).
It is unfortunate that in the inter-locking relationships among the issuers, auditors, regulators and politicians, and information users including investors, the mutuality of denial, evasion, inertia and mis-aligned incentives all act to inhibit progress toward the necessary changes. It would be truly unpleasant if events were forced by another Andersen-scale collapse, with the attendant loss of expertise and experience — but as nobody can assure that such a catastrophic break-down cannot or will not happen, the prospect should in my view be confronted explicitly and with candor.
Posted by: Jim Peterson | December 05, 2019 at 03:38 PM